Skip to Main Content

MKT 201: Introduction to Marketing (Murphy-AN)

Direct comments to Elizabeth Dellavedova,


Hello and welcome! I created this guide to help you find information related to your MKT 201 assignments. This guide will be updated throughout the semester to provide additional resources for your projects. If you have any questions or need help finding information on your specific topic, you can contact me using the Email Me or Schedule Appointment button on the left side of the page. I'll respond within 24 - 48 hours (excluding weekends). If I'm not available, you can get help through our 24/7 Ask A Librarian chat service

If you are thinking of creating a digital project as part of your assignment, I've included online resources that'll help you get started. If you need access to graphic design or video editing software, the Annandale Campus Library has that available for you. Contact me for more information or to discuss possible ideas for your project.

A picture of a Mac computer with the words "digital marketing" displayed. The Mac computer is sitting on a desk with a notebook opened to display the words "scale marketing" with a graph and "business plan schedule." To the left of the notebook is a pair of glasses; to the right of the notebook is a pencil and a coffee cup.

Photo by Mikael Blomkvist from Pexels